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- š” The narrative around local journalism is slowly shifting
š” The narrative around local journalism is slowly shifting
Plus: Partnering with Local Micro Influencers + Alden fails in bid for Dallas Morning News

Your weekly briefing of stories from around the local news space about business, policy, trends, and more
Hello! Hereās whatās in this weekās issue:
Ā» The narrative around local journalism is slowly shifting
Ā» Alden fails in bid for Dallas Morning News
Ā» National Trust is āhitting resetā
Ā» Local business journalism fellowship open for applicants
Ā» Journalism professors should report on their state
š§ Small Press, Big Ideas Podcast: Partnering with Local Micro Influencers
š” The narrative around local journalism is slowly shifting
Despite all of the doom and gloom surrounding the local news industry over the past decades, there are signs of that narrative shifting. From articles about local media properties being undervalued assets, to growing interest from operators of podcasts and newsletters outside of the ecosystem, itās clear that people are waking up to the fact that local news isnāt dead.
š° Alden fails in bid for Dallas Morning News
In a victory against vampiric private equity firm Alden Global Capital, the board of the Dallas Morning News rejected its rival bid, reaffirming its commitment to a deal with Hearst. The paperās controlling shareholder, a 4thāgeneration member of the founding family, also pledged never to support a sale to Alden and enacted a poison pill to block further share accumulation.
š ļø National Trust is āhitting resetā
The National Trust for Local News, facing leadership changes and missteps in recent months, says it is āhitting resetā under new CEO Tom Wiley. The Trustās new strategy will shift from rapid acquisition to refining operations and rebuilding trust.
š” Local business journalism fellowship open for applicants
The National Press Foundation is running a 4 day expenses paid business journalism training in September for 35 US based journalists. The training will include talks from āeconomists, small business owners and other top experts to dive into the business infrastructure across America todayā. The NPF will cover airfare, hotel costs and some meals. Interested parties can apply here.
āļø Journalism professors should report on their state
Colorado journalism professor Corey Hutchins writes an excellent weekly newsletter called Inside the News in Colorado where he reports on the Colorado media scene. Now heās encouraging other professors nationwide to follow his lead and both teach and report on their own stateās media ecosystems.
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Small Press, Big Ideas
A podcast about the business of local news
Apple Podcasts | Spotify | YouTube | RSS
Partnering with Local Micro Influencers
The Small Press, Big Ideas podcast is back for the start of season 4!
On the first episode I was joined by Halle Stockton, Jennie Ewing Liska, and Natasha Khan Vicens from nonprofit newsroom Pittsburgh's Public Source to talk about their work partnering with local āmicro-influencersā to reach new audiences.
Our conversation explores how the idea to work with local content creators came about, how they identified and vetted partners to work with, and why the term āmicro-influencerā doesnāt quite capture the value these partners bring.
We also talked about lessons learned from both successful and stalled partnerships, examples of collaborations, and their strategy for balancing reach, community trust, and sustainable funding.
Have a listen now on your podcast app of choice! | š Apple Podcasts | šµ Spotify
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